Hoapeco
- Brand-focused UX/UI website design
- Storytelling through product presentation
- Responsive Webflow development
Hoapeco, a passionate handmade organic soap brand, reached out to Kimera Studio to create a digital presence that mirrored their values: purity, craftsmanship, and sustainability.
The challenge was to design a website that reflected the beauty of their artisanal products while making the shopping experience simple and delightful for their eco-conscious audience.
Our team began by understanding the heart of Hoapeco’s story—connecting the purity of their ingredients with the artistry of their handmade process. This informed our design approach, which featured a clean layout with earthy tones, high-quality imagery, and a focus on product storytelling.
Each soap’s unique story was highlighted with engaging descriptions and interactive product displays.
Using Webflow, we brought the design to life with a fully responsive site that worked seamlessly across all devices. The final product not only enhanced Hoapeco’s online presence but also elevated their brand identity, fostering deeper connections with their audience and boosting e-commerce engagement.